Quebec, June 9, 2017 – The Canadian Grand Prix New Product Awards Gala was held in Toronto on May 31. Once again, Theobroma Chocolat has won over the jury with the innovative design of its packaging, taking home the grand prize in the confectionery and dessert product category.
“The Canadian Grand Prix New Product AwardsTM encourage new product development and innovation – which are vital to the continued growth of Canada’s consumer products industry.”
With its new resealable packaging, Theobroma Chocolat is revolutionizing the North American chocolate market. It’s the best way to enjoy the subtleties of chocolate and experience its smooth texture and delicious taste, one piece at a time. In addition to preserving the chocolate’s healthy benefits for consumers, the resealable wrapper is in line with the company’s environmental values by using less packaging material.
Jean-Rene Lemire, co-president: Our team and us are delighted to accept this national award where our industry decision makers recognize new innovations in our market. It gives a new meaning to our commitment of thinking outside the box. It also, motivates us to develop products in line with the pillars of our Theobroma Chocolate DNA: healthy pleasure.
Josée Vigneault, co-president: Our creations draw on the latest innovations in our industry to make the Theobroma chocolate experience truly extraordinary for our loyal customers who have been with us for almost 10 years.
Quebec, May 10, 2017 – Theobroma Chocolat has, once again been recognized for a unique to North America innovation at the 2017 PAC Awards held in Toronto on May 1st, 2017. ‘’PAC Global Leadership Awards give industry-based, peer recognition for excellence in all formats of packaging, in branding and graphic design, in technical aspects and in sustainability.’’
With its new re-sealable packaging, Theobroma Chocolat is revolutionizing the North American chocolate market… what a better way to enjoy the subtleties of chocolate, feel the smooth texture and the delicious taste… one piece at a time. In addition to ensuring the good for you, the packaging responds to the company mandate to reduce ecological damage by using less material.
The 80g line which features a colourful packaging to identify flavour selection has unique color code has expand offers by launching two new flavours: 85% Dark Chocolate and 60% Dark Chocolate and cocoa nibs. Stay tune more innovation are about to emerge!